Sales and Marketing team is currently arranging Yanmar promotional trip to Faafu and Dhaalu Atoll on 19th September 2014 to 23rd September 2014. A comprehensive list of islands o be attended in Faafu & Dhaalu atoll has been selected via telephone survey with the respective island councils, local agents, boat builders and boat owners. Including an associate from Yanmar Singapore, totally 8 members will be participating in the trip.
The main purpose of this trip is to strengthen relationship within existing customers, to keep in touch with agents, to meet the potential customers and to provide information and recommendation on the suitability of Yanmar Marine Engines. This trip will also help existing customers to deal with inconveniences they are currently facing and gain more market share from all over the Atoll. During the promotional trip, marketing team will also focus to collect necessary information about the nature of the market and analyze behavior of individual consumers. In this trip, a sales engineer from Yanmar Asia will explore the Maldives Marine market.